#communityinprogress

a @byworkinprogress initiative

NINETEEN NICHE MENU DESIGN | bakery F&B
May 2020 • Hand-drawn illustrations on ProCreate

Took into consideration how clients can continue to make changes to the menu even after the job - chose solid colour background & Century Gothic (widely-available font). Conveyed how edits can still be done via Powerpoint or Google Slides, with transparent PNG sketches provided. This was mentioned in the Straits Times article.

V1: Grayscale to match logo colour scheme.
V2: Muted colour to provide a homely 🏠 feel.

DESSERT DAILOU LOGO DESIGN | Cream puff F&B
Jun 2020 • neon effect on photoshop

Exploration with Neon Effect (learnt from the YouTube tutorial), where the name ‘Dailou’ means ‘Boss’ in Cantonese so tried the Hong Kong Street Style when looking for inspiration. Was later told by client to explore a cute looking cream puff as the main look.

Took into consideration printed version as Neon Effect might be lost. Client was happy and made Whatsapp stickers with it! 😂

DE’BEER LOGO DESIGN | seafood F&B
JUL 2020 • Hand-drawn illustrations on ProCreate

Exploration with Calligraphy and Negative spaces where majority of the time is spent on sketching to explore how to transform text into an icon.

Client was satisfied and got a free seafood dinner meal for 4 pax! Literally brought food to the table 🤣